Importance of Using Google My Business For Hotels

Every business wants to be ranked high and returned by Google for relevant searches, and the hotel industry is no exception. If your hotel is returned when prospective guests search for your resort or suitable holiday options, you have a higher chance of directing traffic to your website, your social media platforms and hopefully, your hotel. It is essential for…

What’s The Story? Quick Content Connects You With Your Audience

If you have spent any time on social media of late, you will have noticed that stories are becoming popular. Snapchat was a leader in the story format, allowing people to share content that was deleted in a fixed time-frame. If the content hadn’t been watched in that time, it was lost and gone forever. Instagram and Facebook have followed…

Use Infographics To Provide Guests With Important Information

Communication is essential for travel companies and you want to ensure your messages are clear and concise. Travel firms and hotels have a lot of important information to pass on, and the way you convey these messages can impact on their effectiveness. If you are looking to engage your audience quickly, infographics are hugely important. Make it easy for your…

Quiet Time For Your Hotel – Offer Behind The Scenes Footage

There are times when hotels are not as busy as they are at peak times. You may be in a seasonal area or you may have times of the day or week where you can focus on working behind the scenes as opposed to pleasing your guests. There is a lot of work that goes unnoticed by your guests but…

School Break Offers? Share Them On Social Media

Hotels and travel companies have to be flexible, offering deals and packages for trips that are more a year in advance but also offering trips at short notice. A lot of people love the idea of a last-minute break and there are times when demand for holidays spike. An example of this would be the mid-term holidays in February. Easter…