Social Proof Is Essential For Hotels

While the internet has been of great benefit in many parts of life, it has increased the level of doubt that suspicion and doubt that many people have about what they see. This is fair enough. With the amount of lies and half-truths listed on the internet, it is best that people take the time to review what they see…

How Long Should My Video Be For Social Media?

There are many things you need to consider when making video content for social media to promote your hotel. A good starting point is to place yourself into the position of a guest or prospective guest and think about the sort of video you want to see. As a hotel owner or social media manager, you may think that as…

Can Short Video Clips Promote A Hotel On Facebook?

All hotels should be looking for innovative ways to promote themselves on social media. Given the excitement and happiness that people enjoy at a hotel, you want to showcase this to as many people as possible, and video content is the perfect way to do this. With people glued to their phones these days and sharing all aspects of their…

Should You Care What Rival Hotels Do?

When it comes to achieving success in business, any business, what your rivals do will impact on how successful or not you are. This is true for the hotel industry and even though you must focus on your own hotel and making sure that you provide the best standard of service to your tenants, you must be aware of what…

Find What People Want From Your Hotel Through Social Listening

One of the oldest business mantras is “give people what they want” but how do you know what people want. Even if you run a hotel, you may think that people don’t want a lot from you; they want a nice room that feels secure and safe, they want food and drink and they want a place to have fun,…